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xbox360 price drop not really a price drop

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  • xbox360 price drop not really a price drop

    Looks like Microsoft isn't worried about pricing pressure yet and instead is just flushing inventory with the long rumored $299 price drop (similar to the PS3 SKU changes earlier in the year)

    MS is upgrading the Pro from 20 to 60gig.. the other models are not changing.. and the $299 price point is for the 'old' 20gig Pro model.

    Word on the street was that the $299 price slash we've been hearing about wasn't about carving out a new pricepoint but instead making room for a new 60GB Xbox 360 in its place. Turns out the Mr. Word on the Street nailed this one, with Microsoft finally fessing up to the price drop, and announcing a new fancy 60GB Xbox 360 to fill in at that $349 pricepoint, which will be available in "early August." You can pick up a 20GB "while supplies last," but the $279 Arcade and $449 Elite aren't budging price wise. Oh, and can we just say that this couldn't come at any better a time? We just had to delete August Rush to make room for National Treasure 2, which we'll probably have to drop tomorrow for Fool's Gold. Such is life when you've only got 20GB to work with.
    http://www.engadget.com/2008/07/13/x...supplies-last/

  • #2
    Re: xbox360 price drop not really a price drop

    But wait, how much are the 360's they will be selling for $299 now? Isn't it $349? Still sounds like a drop in price to me. Who cares if they are filling it with a different model.

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    • #3
      Re: xbox360 price drop not really a price drop

      Originally posted by sir clinksalot View Post
      But wait, how much are the 360's they will be selling for $299 now? Isn't it $349? Still sounds like a drop in price to me. Who cares if they are filling it with a different model.
      Because a price drop would be persistent... and usually affect the other models as well.

      Instead we get a temporary sales price (until inventory clears) and only affects one model. Once the 20giggers are gone.. its back to $350

      There is a temp sale going on for the elite for some vendors right now as well.

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      • #4
        Re: xbox360 price drop not really a price drop

        The same person that started the rumor on this price drop is now saying that there will be an across the board price drop coming next month.

        http://arstechnica.com/journals/thum...e-in-september

        Early Sept price reduction on X360 hardware:

        • Arcade (no hard drive) to $199
        • Pro (60GB) to $299
        • Elite (120GB) to $399
        Be controversial

        Be outspoken

        Be outrageous

        Just don't be boring

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        • #5
          Re: xbox360 price drop not really a price drop

          I would think MS is looking for something to invigorate sales. PS3 has been building steam while 360 has been pretty flat. Certainly it helps that PS3 has a ton of ground to make up and less market saturation - but MS still has to answer to the drone of continuing to push console sales quarter after quarter.

          Still hoping Nintendo figures out USB attached storage and DLC in this generation... which I'm starting to think is doubtful.

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          • #6
            Re: xbox360 price drop not really a price drop

            Man, I miss the days when there was only ONE playstation model and ONE xbox model. haha.
            Class of 2005...

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