It's apparent with a park like DCA that the theming is evolving into something quite different than what was originally designed. You see the same thing in Disneyland - although they had a much broader variety of themes to work with from the "get-go". I'm always a little amused by the "Theming Police" who are so vocal about any perceived breach of theming. The culture keeps changing - Disney wants to capitalize on their new movies - and the public is constantly looking for something new and relevant. It's got to be a challenge for the Imagineers to find the right balance as they continue to move through this evolution process. I suppose it would be preferable if Disney avoided movie tie-ins entirely - as most movies tend to become less relevant over the years (i.e. Swiss Family Treehouse & 20,000 leagues submarine voyage) - but on the other hand, it's pretty hard to pass up the promotional opportunity of capitalizing on the popularity of Jack Sparrow or Nemo. I guess the question comes comes down to how important is having a consistent theme in your "theme park"? Should every ride be forced to fit into strictly defined themes - or should those themes just serve as a general guideline. Would you rather have fresh ideas "shoehorned" into existing "lands"? What happens a theme park ends up with too many themes?
What do you think?
What do you think?
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