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  • re-forming DCA's name and marketing-ideas?

    I know it's still not said if DCA's name will be changed or not but... does anyone have any ideas for a new the "Disney's California Adventure" name? my ideas are "Walt Disney's California", "Disneys California"(if putting "Walt" in front of the title was to much), and mabye some play on the word "golden" what about your ideas...and what about how the're going to market the new DCA? Notice how the 2001 ads for DCA were very "in your face". Im guessing that with the new DCA becoming more quaint and less hip they will be marketed as California in it's "Golden"(haha get it?:lolage. So what's your DCA name change idea?

  • #2
    Re: re-forming DCA's name and marketing-ideas?

    Walt's California.
    "If we cut the budget are you going to be the one standing at the exit explaining to guests why the ride they just rode is a piece of crap?" - - John Lasseter

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    • #3
      Re: re-forming DCA's name and marketing-ideas?

      Originally posted by Wally View Post
      Walt's California.
      yes, walts adventures on a haunted elevator,down water rapids,and threw a town of talking cars

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      • #4
        Re: re-forming DCA's name and marketing-ideas?

        Based on the buzz phrases that the press releases were trying to hit:

        Walt Disney's Pixar Characters' Expanded Magic Immersive California Emotional Connection Like Never Before Decade of a Bazillion Dreams Adventure Park: Walt and Pixar to the Rescue!



        "Happy Working Song" parody for DCA remodel: http://www.youtube.com/watch?v=x-TYESfNTP8&feature=plcp

        Retro Rant Review of "The Hunchback of Notre Dame II" (comedy review of direct-to-video
        Disney sequel):
        Part 1: http://www.youtube.com/user/animagus.../1/q1j7FU8QXu0
        Part 2: http://www.youtube.com/user/animagus.../0/sasNTMDRBLU

        Retro Rant Review of "Home on the Range" (comedy review of Disney movie):
        Part 1: http://www.youtube.com/watch?v=J7mC-...feature=relmfu
        Part 2: http://www.youtube.com/watch?v=qoUie...feature=relmfu
        Part 3: http://www.youtube.com/watch?v=G3Vea...feature=relmfu


        Visit my site: http://www.vividgroovy.com



        Pratfall the albatross superheroine visits the Carthay Circle Theatre.

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        • #5
          Re: re-forming DCA's name and marketing-ideas?

          Originally posted by animagusurreal View Post
          Based on the buzz phrases that the press releases were trying to hit:

          Walt Disney's Pixar Characters' Expanded Magic Immersive California Emotional Connection Decade of a Bazillion Dreams Adventure Park: Walt and Pixar to the Rescue!



          "continuing of the california story" Jay Rasulo

          the Walt Disney, dreams
          Spoiler
          California
          , pixar and Toy story

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          • #6
            Re: re-forming DCA's name and marketing-ideas?

            I say dump the adventure and just turn it into "Disney's California"
            DisneyTwins
            Since May 2003

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            • #7
              Re: re-forming DCA's name and marketing-ideas?

              but seriously, If they were going to change the name of the park than would they drop the california theme or just add "Walt" to the title and take out "adventure"?

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              • #8
                Re: re-forming DCA's name and marketing-ideas?

                Originally posted by Disneytwins View Post
                I say dump the adventure and just turn it into "Disney's California"
                correction-"Walt Disney's California" only joking

                would it be to much to add "Walt" to it?(serious question:shy

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                • #9
                  Re: re-forming DCA's name and marketing-ideas?

                  now that I think of it, Walt Disney's California wouldn't be bad.
                  DisneyTwins
                  Since May 2003

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                  • #10
                    Re: re-forming DCA's name and marketing-ideas?

                    Originally posted by Disneytwins View Post
                    now that I think of it, Walt Disney's California wouldn't be bad.
                    of corse this is the person who says that thay aren't bothered the mickey sun wheel.(kidding!! i agree with you! don't take that sereously(sp))

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                    • #11
                      Re: re-forming DCA's name and marketing-ideas?

                      Disney Adventure, the spirit of the park is exploration. Nice and generic name for a place with varied experiences and "adventures."
                      "It was worth it if you learned something."

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                      • #12
                        Re: re-forming DCA's name and marketing-ideas?

                        I feel that "Disney's Adventure" is a little too generic of a name, not distinctive enough from Disneyland, which also has "adventures" and involves "exploring" (Indy, Subs, etc.)

                        If there really is to be no specific distinction between the two parks, call it "Disneyland 2: A Hollywood Sequel"

                        They seem to be pursing multiple directions at once - California, Walt, Pixar - but California still seems to be in there.
                        "Happy Working Song" parody for DCA remodel: http://www.youtube.com/watch?v=x-TYESfNTP8&feature=plcp

                        Retro Rant Review of "The Hunchback of Notre Dame II" (comedy review of direct-to-video
                        Disney sequel):
                        Part 1: http://www.youtube.com/user/animagus.../1/q1j7FU8QXu0
                        Part 2: http://www.youtube.com/user/animagus.../0/sasNTMDRBLU

                        Retro Rant Review of "Home on the Range" (comedy review of Disney movie):
                        Part 1: http://www.youtube.com/watch?v=J7mC-...feature=relmfu
                        Part 2: http://www.youtube.com/watch?v=qoUie...feature=relmfu
                        Part 3: http://www.youtube.com/watch?v=G3Vea...feature=relmfu


                        Visit my site: http://www.vividgroovy.com



                        Pratfall the albatross superheroine visits the Carthay Circle Theatre.

                        Comment


                        • #13
                          Re: re-forming DCA's name and marketing-ideas?

                          My bid is for Walt Disney's California or Walt Disney's California Adventure.

                          Comment


                          • #14
                            Re: re-forming DCA's name and marketing-ideas?

                            My only problem with giving it Walt's full name is that it is a park he had nothing at all to do with as far as design and themeing and implementation. I don't know, just doesn't feel right to me naming it after him. Part of the fear is what if they screw up and it bombs. Now we have a failure of a second gate with Walt's full name on it...yeeeesh.

                            How about "DCA v2.0" for that modern tech-world name? hehe

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                            • #15
                              Re: re-forming DCA's name and marketing-ideas?

                              I'll settle for Walt's Disney's California or maybe Walt's California, but ii don't think that would work.
                              around 2010 is DCA tenth anniversary right so the marketing part will actually be pretty easy.

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