Star Wars Galactic Starcruiser Pricing Revealed

[lemuth0922]

Preliminary pricing for the new Galactic Starcruiser has been revealed by Disney.

https://www.disneydining.com/pricing...Ldf1fgE8kGqH-Y

As a sample, the Standard Cabin was used for the reveal.

[brerphysicist]

This has to be a joke. Let's work off the $6000 for 2 days with a family of 4 ...

Assume food costs $100/day per person. That brings it down to $5200.

A beachfront condo in Maui will run $500/day (this isn't that ... far worse). That brings it down to $4200.

So Disney thinks the entertainment/park admission is worth $2100/day? Maybe it is. Not for my family, though...

[lemuth0922]

This has to be a joke. Let's work off the $6000 for 2 days with a family of 4 ...

Assume food costs $100/day per person. That brings it down to $5200.

A beachfront condo in Maui will run $500/day (this isn't that ... far worse). That brings it down to $4200.

So Disney thinks the entertainment/park admission is worth $2100/day? Maybe it is. Not for my family, though...

It does include meals, if you read the tiny fine print:

Package includes entery to Disney's Hollywood Studios for one (1) day on day 2 of your experience. This admission ticket expires at midnight prior to departure date and is nonupgradable, nontransferable, nonrefundable and excludes acitivites/events separately prices. Package includes two (2) breakfast, two (2) lunch and two (2) dinner meals per Guest, with gratuity included for dinners, and one (1) quick-service meal consisting of one (1) entree and either one (1) nonalcholic beverage or, if age 21 or over, one (1) alcoholic beverage (where available), or, for Guests ages 3-9, one (1) combo meal from the children's menu offerings, to be used in the theme park only.

I was vaguely intrigued by the idea of the Starcruiser, as a SW fan, but never in a million lifetimes would I pay this.

[jcruise86]

Just to confirm, this pricing is not a joke. This was on CNN: "The company revealed sample cabin rates for the hotel on Wednesday: For a two-night stay, it costs $4,809 for two guests in a cabin, $5,299 for three guests (two adults and one child) and $5,999 for four guests (three adults, one child)."

I wonder how many people read this and thought, "F--- Disney." If this sells out the first year, CONGRATULATIONS Disney, but I am not rooting for Bob here, despite that I own stock in the company. Disney, please focus your $$$, energy & talent on making your outdoor entertainment more amazing for your tens of millions of middle-class customers.

[brerphysicist]

It does include meals, if you read the tiny fine print:

Package includes entery to Disney's Hollywood Studios for one (1) day on day 2 of your experience. This admission ticket expires at midnight prior to departure date and is nonupgradable, nontransferable, nonrefundable and excludes acitivites/events separately prices. Package includes two (2) breakfast, two (2) lunch and two (2) dinner meals per Guest, with gratuity included for dinners, and one (1) quick-service meal consisting of one (1) entree and either one (1) nonalcholic beverage or, if age 21 or over, one (1) alcoholic beverage (where available), or, for Guests ages 3-9, one (1) combo meal from the children's menu offerings, to be used in the theme park only.

I was vaguely intrigued by the idea of the Starcruiser, as a SW fan, but never in a million lifetimes would I pay this.

Right, which is why I'm deducting it from the cost to see how much they're valuing each component of the total package.

[lemuth0922]

Right, which is why I'm deducting it from the cost to see how much they're valuing each component of the total package.

I'd say $100/day per person is probably too little for their valuations...especially since they distinguish between meals and quick-service.

So say, $35/person per "meal" and $20/person for the quick-service... that's $125 per person on a generous scale. I can see them valuing lunch and dinner more towards the $50/person. And do these meals include beverages? It doesn't say, but the quick-service meal does.

[jish5555]

The only people who would POSSIBLY want to spend this money on SWs are mega SWs fans, but the issue with that is that over 90% of mega fans aren't really Disney fans, which in turn means that this hotel may very well have a difficult time getting enough guests interested. Throw that price on top of the interest, and over 70% of those who may have been interested will suddenly say no and go somewhere else. Like I get that immersion is important to an extent, but most people right now don't have the money to justify an expenditure like this, and those that do have that money aren't gonna go and waste it on this, and this is coming from a major SWs fan who loves most things SWs. Honestly, I see this going the way of the Disneyland Circus and Holidayland, things that may have seemed good on the drawing board, but missed what the guests wanted.

[mikec]

I'm sure the influencers will love it.

I can get a nice week in Italy for the same price.

[Brian PieGuy]

The only people who would POSSIBLY want to spend this money on SWs are mega SWs fans, but the issue with that is that over 90% of mega fans aren't really Disney fans, which in turn means that this hotel may very well have a difficult time getting enough guests interested. Throw that price on top of the interest, and over 70% of those who may have been interested will suddenly say no and go somewhere else. Like I get that immersion is important to an extent, but most people right now don't have the money to justify an expenditure like this, and those that do have that money aren't gonna go and waste it on this, and this is coming from a major SWs fan who loves most things SWs. Honestly, I see this going the way of the Disneyland Circus and Holidayland, things that may have seemed good on the drawing board, but missed what the guests wanted.

I can see a Yesterland article or Defunctland video on this in the future. It seems Disney is going for a "cruise" feel with meals included and daily "expeditions". On the one hand, I applaud Disney for trying something experimental at a time when it seems they're playing things very safe. On the other hand, I also question how wide the appeal is for something like this, especially given that price.

[Jesser-pie]

I can see a Yesterland article or Defunctland video on this in the future. It seems Disney is going for a "cruise" feel with meals included and daily "expeditions". On the one hand, I applaud Disney for trying something experimental at a time when it seems they're playing things very safe. On the other hand, I also question how wide the appeal is for something like this, especially given that price.

I agree. I kind of want it to fail; not out of spite or dislike, but because some of it is very appealing (mainly the dining and cocktail lounge). However, a lot of the other experiences are not for me and at that price tag, I cannot justify the cost for the few things I’m interested in. I’m definitely the type to splurge, but the all or nothingness of the cruise package forces me to pass. If they have to scale back offerings and price, then I think a lot more people would be willing to splurge on a night or two.

The fact that it has a relatively small capacity might help it, however. It doesn’t need to appeal to the masses. I don’t think it will be enough, but I don’t think it’s impossible.

[lemuth0922]

Have they announced the capacity of it? I haven't read too much into the details... But even as a SW fan, I can think of a hundred different vacation spots I'd rather spend that kind of money on.

[Jesser-pie]

Have they announced the capacity of it? I haven't read too much into the details... But even as a SW fan, I can think of a hundred different vacation spots I'd rather spend that kind of money on.

I don’t think they announced it but it is reportedly 100 rooms based on construction plans and permits https://www.disneytouristblog.com/st...-pricing-info/

I thought I read 400 somewhere but I can’t find it. That is still small I think.

For comparison, the Grand Floridian has 867 rooms.

[lemuth0922]

Based on the sample itinerary that's been released...it's not even a full 48 hours. Arrival at 1:00pm day 1 and done by 10am-ish day 3.

On day 2 - you spend about 4.5 hours at SW:GE... what's a daily admission to Hollywood Studios run these days?

[jcruise86]

I'd do it if it cost 20% as much and if both Triumph the Insult Comic Dog and Jeff Ross were in my group.

The first groups are going to include people with online Disney vlogs, and Disney will roll out all the stops & the praise will be effusive.
The train will emit steam at the station and the Yeti will work, so to speak.

But 8 months from now:
"Hi, I'm Greg. $H!T! I mean uh wookie$h!t! I'm, uh, Greguthonawadoo, and I'll be your stowaway. [RING. Greg takes his cell phone out of his pocket and speaks a little more quietly into his Apple communicator device], Dude, I can't--I'm stuck here. Nah, I gotta pretend to be a stowaway for almost two more hours, then I gotta do two parades. ... Yeah, super-rich ... [more quietly] ... this one is kind of hot, but I think she's like 17. Later. [Hangs up Apple space communicator & resumes talking to rich customers] Yeah, as I said, I'll be [reads name tag] Gregawahndoo. Please stow me away, Uh, I heard from this other guy that if you stow me at the bar and insist that it's part of your Star Wars fantasy that you can buy me a beer and I have to accept. You guys don't even have to be around when I drink it. Oh, and word to the wise: don't drink those blue or green drinks. I hear they're NASTY! Just tryin' to rip off the Butterbeer concept--like the light sabers with the Potter wands. Shhhh! I didn't tell you that!"

Bob is probably most excited about the gift shop here, and some parents will want their kids in T-shirts or sweatshirts that show off that they could afford this expensive experience. Will there just be an online gift shop that "only guests of the Star Wars Space Adventure may access!"?

I know they usually stuck to ridiculing DisneyLAND, but I wish The Hanging at Knott's Scary Farm still existed -- they could have had so much fun with this!

[Sapphire-Light]

In those concept arts, it looks more close to 2001 a Space Odyssey rather than Star Wars , as it looks too pristine and minimalist
Also those rooms reminds me of the Japanese capsule hotels, it's likely cheaper to go to Japan to visit those
So no pool huh? if you are supposed to be in a cruise and there's no pool that doesn't seem fair or immersive, mostly when the hot Florida days comes

[Sukie Norman]

I was wondering why, too, there is no pool at all

[Sapphire-Light]

I was wondering why, too, there is no pool at all

They most likely think it would "break the immersion" of being in a spaceship, but they will have a cosplay and lightsaber store there and that also breaks the illusion of being in that place, as there's no way in the Star Wars universe it would be a store to buy a Mandalorian outfit freely to anyone

[savarese04]

admission should be included but there should be an AP discount to make up for the fact that i already have admission. Also, costumes should be included. What's $50 to them to give me something fun to wear?? how fun would it be to have a bibbidy bobbidy boutique style thing where guests can get a makeover on their way in with an allotment to choose one item from each of a couple of categories.

[jcruise86]

The only people who would POSSIBLY want to spend this money on SWs are mega SWs fans, but the issue with that is that over 90% of mega fans aren't really Disney fans, which in turn means that this hotel may very well have a difficult time getting enough guests interested. . .

It's a Veblen Good, that is some rich people (especially the nuevo riche) will do this BECAUSE it's expensive. A Star Wars hotel T-shirt might be a status symbol at Harvard-Westlake's middle school.

I was a private SAT tutor and as my schedule was about 2/3 full I decided to dramatically jack up my rates so I was the most expensive tutor in my area of L.A. County. I suddenly received many calls from wealthy parents in mansions & McMansions who wanted the best for their kids and assumed the high price tag would get that. As my schedule filled & I turned some people away, then they REALLY wanted to hire me.

[Mr Wiggins]

It's a Veblen Good, that is some rich people (especially the nuevo riche) will do this BECAUSE it's expensive. A Star Wars hotel T-shirt might be a status symbol at Harvard-Westlake's Middle School.

I was a private SAT tutor and as my schedule was about 2/3 full I decided to dramatically jack up my rates so I was the most expensive tutor in my area of L.A. County. I suddenly received many calls from wealthy parents in mansions & McMansions who wanted the best for their kids and assumed the high price tag would get that. As my schedule filled & I turned some people away, then they REALLY wanted to hire me.

This Star Wars Hotel is like a Louis Vuitton handbag or a GOOP moisturizer. Be thankful if you are well off and your spouse doesn't yearn for overpriced things like this. (I, of course, was NOT overpriced, BTW!)

Exactly. And now it's up to the Chapek regime to deliver on the hype. But when has the Chapek regime done anything other than cut back on what its hype promised?

From the budget-slashing of Star Wars Land to the cheaptastic cheapout of DLR's Avengers Campus, his management style and that of his team is all about maximizing profits by maximizing the price and minimizing the product.