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Disney Online Launches Rebranded DisneyXD.com Web Destination

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  • Disney Online Launches Rebranded DisneyXD.com Web Destination

    On Friday, Disney launched DisneyXD.com, a site geared for young boys looking for "adventure, accomplishment, gaming, music and sports." DisneyXD is the new name for Disney's old Jetix brand.

    DISNEY XD.COM EXTENDS NEW ENTERTAINMENT BRAND ONLINE WITH INNOVATIVE GAMES, EXCLUSIVE VIDEO AND ONE-OF-A-KIND MOBILE FEATURES IN A DYNAMIC COMMUNITY ENVIRONMENT


    Disney XD - Games, Videos, Full Length Television ShowsDisney XD - Games, Videos, Full Length Television Shows.

    About Disney XD

    Disney XD, launching Friday, February 13, is a basic cable channel and multi-platform brand that will showcase live-action and animated programming for kids age 6-14, hyper-targeting boys and their quest for discovery, accomplishment, sports, adventure and humor. Disney XD branded content will span television, online, mobile and VOD platforms. The programming includes series, movies and short-form, as well as sports-themed programming developed with ESPN. In the U.S., Disney XD will premiere on a 24-hour, advertiser supported network (currently known as Toon Disney) that reaches over 72 million households via its basic cable affiliates.

    About Disney Online

    Disney Online (Disney.com | The Official Home Page For All Things Disney), a unit of Disney Interactive Media Group, produces the No. 1 ranked kids' entertainment and family community destination on the World Wide Web. Launched in 1996, Disney.com is the online gateway to all of the company's Disney-branded entertainment initiatives, providing comprehensive access to, and information about Disney movies, travel, television, games, mobile, music, shopping and live events.

    In addition, Disney Online develops and publishes a range of online products and services including Pirates of the Caribbean Online, Disney's Toontown Online, Disney Fairies Pixie Hollow, Disney Club Penguin, Playhouse Disney Preschool Time Online, Disney Game Downloads, Disney Game Kingdom Online, Disney Connection and Hot Shot Business.

    Disney Interactive Media Group (DIMG) is a unit of The Walt Disney Company (NYSE: DIS).
    Last edited by disneytim; 02-18-2009, 12:20 PM.
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