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Disney to launch Russian network


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  • Disney to launch Russian network

    Posted: Thurs., Feb. 5, 2009, 8:04am PT

    Disney to launch Russian network

    Company to buy 49% stake in Media One TV

    By Nick Holdsworth

    Disney to launch Russian network - Entertainment News, International News, Media - Variety
    "If you don't know how to draw, you don't belong in this building" - John Lasseter 2006

  • #2
    Re: Disney to launch Russian network

    They have television in Russia?

    "You can dream, create, design and build the most wonderful place in the world, but it requires people to make the dream a reality." -Walt Disney


    • #3
      Re: Disney to launch Russian network

      Originally posted by mdeorian View Post
      They have television in Russia?

      Yes it's called televiski (I'm kidding too)
      Now I'll turn that little mouse's dream into a nightmare Fantasmic !


      • #4
        Re: Disney to launch Russian network

        Not so fast Disney...

        Russia anti-trust body rejects Disney venture

        By Simon Shuster and Gina Keating

        MOSCOW/LOS ANGELES, Feb 20 (Reuters) - Russia's anti-monopoly agency on Friday blocked Walt Disney Co's local television venture, derailing the media giant's plan to create a free, Disney-branded channel to expand in the high-growth market.

        The agency, which also blocked Google Inc's bid for a Russian company in October, said it refused to allow the venture after receiving 'false' or inaccurate information from the companies applying to create Mo-Tv Holdings Ltd.

        Disney said in December it was partnering with broadcaster Media-One Holdings Ltd to launch a nationwide, free TV channel to carry locally created and Disney content in 2009.

        A spokeswoman at Disney's headquarters in Burbank, California had no comment on the government's statement.

        The ruling is a setback to Disney's aggressive efforts since Chief Executive Robert Iger took over in 2005 to move into the Russian and Eastern European markets, which had been expected to buck the global economic downturn and offset slower growth in the company's more established markets.

        Disney had been counting on the TV channel to raise brand awareness and support the local retail, theatrical distribution, licensing, mobile and Internet businesses it already operates in Russia -- a strategy it has employed with some success in China and India.

        The venture would have given Disney access to roughly 100 million Russian viewers, who it said were already familiar with its stories and products.

        Disney shares closed down about 1 percent at $17.53 on Friday on the New York Stock Exchange.


        Under Russia's strict laws governing the airwaves, foreign investors must have a local partner, and Media-One was to hold a 51 percent stake in the nationwide venture.

        The anti-monopoly agency's strongly worded statement on Friday did not mention the possibility of an appeal. Its press department was not available late on Friday to elaborate.

        'The documents, presented to the Federal Anti-Monopoly Service of Russia, included false information,' the agency said in explanation of the move.

        'The anti-monopoly body takes the decision to refuse applications if the relevant information they contain turns out to be false,' the agency said in a statement.

        The agency has been stepping up its presence over recent months as part of a plan to build the service into one of the government's most powerful agencies.

        Russia's anti-monopoly service has been under the spotlight since Vladimir Putin, Russia's Prime Minister, demanded the anti-trust service become more active.

        Disney operates 30 Disney Channels worldwide, mainly on cable and other forms of pay TV, and sees them as crucial to familiarizing international consumers with its theme parks, movies and consumer products.

        The company faces regulatory, language and infrastructure hurdles to rapid expansion in China and India, but had considered Russia a desirable market because those issues were viewed as less of a barrier to growth.

        Disney had pledged to provide the Russian channel with an undisclosed investment in cash and programming, as well as marketing expertise.

        Media-One brought 30 owned and operated TV stations and a knowledge of the Russian regulatory environment to the table.

        (Editing by Edwin Chan, Bernard Orr) Keywords: DISNEY RUSSIA/

        (; +7 495 775 1242)

        UPDATE 2-Russia anti-trust body rejects Disney venture -
        "If you build it right, they will come." - Bob Iger

        "I'm not a literary person. As far as realism is concerned, you can find dirt anyplace you look for it. I'm one of those optimists. There's always a rainbow." - Walt Disney

        "I don't care about critics. Critics take themselves too seriously. They think the only way to be noticed and to be the smart guy is to pick and find fault with things. It's the public I'm making pictures for." - Walt Disney


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