Your Assistance Please

We need your help to battle spammers and also to keep our community user friendly.
PLEASE BE KIND TO OTHERS - Refrain from personal attacks. Avoid politics and harsh language whenever possible. If someone is violating our simple rules, DO NOT confront them, simply report the post.
STOP SPAMMERS - Report the post. DO NOT respond to them.

2017 is a year of renewal for us, we have lots of exciting changes on the way for you, but we don't have time to deal with trolls and spammers. If you find yourself suspended and need to plead your case, you will need to do so after your suspension. We are happy to address your concerns if you made a simple mistake. However, please note that those with a history of bad behavior and pushing our rules to the limit will not be given the courtesy of a reply.

MiceChat offers a number of ways for you to communicate and get involved. We offer Facebook Groups and Pages, Twitter, Instagram and Pinterest accounts. We have a front page filled with amazing content. We offer weekly meetups in the parks. Meets and events all over the world. Podcasts and videos. And we continue to maintain forums for your posting convenience. But with all those options, we can't be everywhere all the time. We need YOUR help. Please don't poke the trolls. Report posts and leave reputation. We'll do our best to keep the forums clean and active, but we can't do so without your help.

Thank you for your support folks, it's going to be a really fantastic year in the MiceChat world.
See more
See less

Mobile ESPN to fold; will license content - MarketWatch, 9/28/06


Ad Widget

This topic is closed.
  • Filter
  • Time
  • Show
Clear All
new posts

  • Mobile ESPN to fold; will license content - MarketWatch, 9/28/06

    MarketWatch, 9/28/06
    Mobile ESPN to fold; will start licensing content

    LOS ANGELES (MarketWatch) -- Walt Disney Co.'s ESPN division said Thursday that it would discontinue its Mobile ESPN wireless services, and will instead try to license its content through other carriers.

    The start-up cell phone company, which started operations earlier this year, never was able to compile enough customers for the service that specialized in selling phones that keyed in on offering sports content. ESPN met with too much competition from larger wireless firms.

    ESPN said it would try to market the content offered on the phones to larger wireless providers. The company said that although it was shutting down the phone service after a short tenure, it is now able to better sell the mobile operations.

    "ESPN is now able to take advantage of market opportunities that simply did not exist with our content before we built the [network]. We remain committed to serving fans in the wireless arena," Salil Mehta, ESPN Enterprises executive vice president, said in a press release.

    The company said the service will remain active until Dec. 31. Those who bought phones through the service will receive a full refund of their purchase price upon final settlement of their bill, the company said.
    Full Story: Mobile ESPN to fold; will start licensing content
    Follow me on Twitter and Facebook.

  • #2
    Re: Mobile ESPN to fold; will license content - MarketWatch, 9/28/06

    Interesting isn't it...

    "ESPN" as a brand cannot walk on water...
    Check out my other blog:


    • #3
      Re: Mobile ESPN to fold; will license content - MarketWatch, 9/28/06

      I always thought Mobile ESPN and Disney Mobile were bad ideas simply because they were getting into the game too late. The average wireless customer is already committed to another plan, so that reduced the opportunity to instantly build a customer base. I also thought ESPN was unlikely to attract customers who were new to wireless because if they couldn't see the need for a cel phone before, they weren't likely to suddenly jump into a program with a lot of bells and whistles--that would be very intimidating to someone who's not wireless savvy.

      Disney Mobile may still have some legs because of it's family friendliness, but it wouldn't surprise me to see it go the way of Mobile ESPN.

      Disney is much better off just licensing the content.
      Follow me on Twitter and Facebook.


      Ad Widget