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Hollywood hits new highs: $300 million club propels record summer

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  • Hollywood hits new highs: $300 million club propels record summer

    Hollywood hits new highs

    $300 million club propels record summer

    By Pamela McClintock
    Variety
    August 15, 2007

    For better or for worse, the record-breaking run at the summer box office has dramatically raised the bar for just how high Hollywood can fly.

    For the first time ever, four summer films have broken the $300 million barrier at the domestic box office: "Spider-Man 3" ($336.4 million), "Shrek the Third" ($321 million), "Pirates of the Caribbean: At World's End" ($307.6 million) and "Transformers" ($303.7 million), according to Rentrak.

    Including these four biggies, a total of 13 summer titles have shot past the $100 million mark in a surprise surge.

    Boom means summer 2007 is turning out to be the best on the books, running 10% ahead of 2006 and 6% ahead of 2004, the previous record-holder, according to Nielsen EDI. The total number of summer admissions (May 4-Aug. 12) is 526.5 million, up 6% over the same frame last summer.
    All of this is helping to boost year-to-date numbers at the box office, with 2007 running 7% over 2006 and 6% over 2004, the previous record-holder.

    What's more, the bonanza got off to a late start, leaving studio execs looking at late July and August with new gusto.

    The summer has also been singular on the foreign front as four films topped the $400 million barrier -- the third "Pirates" pic with $650 million, "Spider-Man 3" and "Order of the Phoenix" with $550 million each and "Shrek the Third" with $412 million. "Pirates of the Caribbean: At World's End" is the fourth highest grosser of all time.

    Only 23 films had previously reached the $400 million milestone previously, including four from 2006: "Pirates of the Caribbean: Dead Man's Chest," "The Da Vinci Code," "Ice Age: The Meltdown" and "Casino Royale." The latter two didn't open in the summer, however.
    As in 2004, 10 films passed the $100 million mark last summer, with only one of those, "Pirates of the Caribbean: Dead Man's Chest," grossing more than $300 million and three taking more than $200 million.
    "Harry Potter and the Order of the Phoenix" jumped the $200 million mark this summer, grossing $273.6 million at the domestic box office to date. With a cume of $194.1 million, toon "Ratatouille" is on the verge of joining "Potter" in crossing the $200 million milestone.
    Full article available at:
    http://www.variety.com/article/VR111...goryid=13&cs=1
    "If you don't know how to draw, you don't belong in this building" - John Lasseter 2006

  • #2
    Re: Hollywood hits new highs: $300 million club propels record summer

    What a difference a month and a half (and a few blockbusters) makes. It seems like only yesterday that analysts were projecting a potentially dismal summer of diminished returns.

    http://www.micechat.com/forums/showthread.php?t=69039
    Follow me on Twitter and Facebook.

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    • #3
      Re: Hollywood hits new highs: $300 million club propels record summer

      And when will The Simpsons Movie join the $200M domestic group?

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      • #4
        Re: Hollywood hits new highs: $300 million club propels record summer

        simpsons is at 155,555,996

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