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  • High-Def DVD Battle Heats UP

    High-Def DVD Battle Heats Up

    November 01, 2007
    By Thomas K. Arnold

    Adweek

    LOS ANGELES
    Walt Disney Studios Home Entertainment worldwide president and Blu-ray Disc proponent Bob Chapek on Tuesday blasted the rival HD DVD camp for prolonging the format war when it is clear that Blu-ray is the odds-on favorite.

    "Blu-ray's competition's attempts to sell less than the best will inevitably be trumped by what we stated from the very beginning: That the Blu-ray technology is not a half-step format that will sell consumers short, but rather it is a revolutionary technology that will change the way we view movies for the long term," Chapek said near the conclusion of a two-day Blu-ray Festival in Hollywood, Calif. "And we firmly believe that revolutionary technology, my friends, is indisputably, undeniably and inevitably Blu-ray."



    Chapek's fierce rhetoric, coming during a gala Disney launch party for Blu-ray editions of Cars and Ratatouille, underscores the enmity in Hollywood between the studios supporting Blu-ray and those behind next-generation rival HD DVD. Disney, along with Sony Pictures, 20th Century Fox and Lionsgate, are exclusively in the Blu-ray camp. Universal Studios and Paramount/DreamWorks only support HD DVD, while Warner Home Video, at least for now, releases titles in both formats.

    http://www.adweek.com/aw/national/ar..._id=1003666275
    "If you don't know how to draw, you don't belong in this building" - John Lasseter 2006

  • #2
    Re: High-Def DVD Battle Heats UP



    I think it's more likely that Blu-ray will win in the end, not because of simply the backing, but as from what I have read, it is the superior memory storage medium, which, bottom-line, is what this technology is all about. Albeit the superior Beta-cassette lost to VHS back in the 70's, I don't think history will repeat itself. Just my opinion of course.


    "We believed in our idea - a family park where parents and children could have fun- together."

    -Walt Disney

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    • #3
      Jeanmi

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      • #4
        Re: High-Def DVD Battle Heats UP

        Sorry, I'm rooting for HDDVD. I don't like anything Sony does.

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        • #5
          Re: High-Def DVD Battle Heats UP

          Originally posted by TheManator View Post
          Sorry, I'm rooting for HDDVD. I don't like anything Sony does.
          The truth comes out! hehehe
          I am grateful... grapefruit! ~ Bjork (upon winning Best International Female Artist at the BRIT Awards)
          sigpic



          Founding Member of the BA!

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          • #6
            Re: High-Def DVD Battle Heats UP

            The famous three words of commericial succesS in the U.S.

            MARKETING
            MARKETING
            MARKETING


            "We believed in our idea - a family park where parents and children could have fun- together."

            -Walt Disney

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            • #7
              Re: High-Def DVD Battle Heats UP

              Originally posted by Aristocat
              I miss David.
              Originally posted by Ginarella
              All I know is that David is a pimp Gryffindor.

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              • #8
                Re: High-Def DVD Battle Heats UP

                As far as which format will win out a few things.

                1. Often, it is not the technically superior format that wins out. It's the cheaper.

                2. Sony has a bad history in format wars with a notable exception of the PS and PS2.

                3. I think WB is taking the right course. Support them both until one wins out.

                4. My approach as a consumer is to get neither until one wins out. I really saw not much difference between either new format and the format currently in use on most screens. It was only the higher definition large screens that produced a significant difference between either new format and the old, let alone from each other. And it's not at all clear that either will take off successfully until the government mandated switches occur.

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                • #9
                  Re: High-Def DVD Battle Heats UP

                  Blu-Ray is still way too expensive. I think if things go the way they are currently going, Sony's Blu-Ray will end up like it's predecessor, Beta. At least, that's the way I see it. Maybe the same thing with HD DVD. I don't know. I think people are quite content with regular DVDs for now and will simply wait until a chamion comes out on top.

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                  • #10
                    Re: High-Def DVD Battle Heats UP

                    At some point, you'd think Sony would learn that they just don't do proprietary formats very well (with consumers, that is). Certainly Blu-Ray has the lead due to the PS3 and proliferation of gaming machines, but when the average consumer has to choose and isn't in the market for a gaming machine, they're choosing stand-alone HD-DVD.

                    The mini-disc, Beta, UMD, Atrac3 audio formats they used in their digital audio players. There must be a ton of potential cash out there for them to keep beating their heads against the same wall.

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                    • #11
                      Re: High-Def DVD Battle Heats UP

                      This is why I bought an upconverter dvd player, I'll wait until the dust settles.


                      "We believed in our idea - a family park where parents and children could have fun- together."

                      -Walt Disney

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                      • #12
                        Re: High-Def DVD Battle Heats UP

                        Follow the porn.

                        The porn industry has gone with HD-DVD.

                        Game, set, match.

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                        • #13
                          Re: High-Def DVD Battle Heats UP

                          And, if you needed any more convincing about what's seemingly inevitable:

                          Wal-Mart is holding a "secret" sale on Friday with some big deals for tech enthusiasts, including a $99 HD DVD player from Toshiba.
                          This is a huge indicator. Once Wal-mart is behind a format, the other one will eventually go bye-bye. And Wal-Mart will always go with the biggest value proposition, not the "higher storage capacity."

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                          • #14
                            Re: High-Def DVD Battle Heats UP

                            Bingo ekester!

                            This turn of events may seal the fate of blu-ray. Sony has been trying but has been unsuccessful in making blu-ray the winning format. About the only thing they could do is turn the PS3 into a major loss leader and start selling it below $300.

                            Afterall it was the PS2 that really drove massive DVD adoption rates. With Hd-DVD selling below $100 and the adult industry backing it I would almost say this war is over and blu-ray is now beta max.

                            Being a geek I have long wanted blu-ray to win but also being a business man I can see the writing on the wall. Short of some major cost reductions in BD production and players the battle will end this holiday season.

                            At least thats my $.02...

                            Once there is a mass of HD-DVD players the studios will follow...

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                            • #15
                              Re: High-Def DVD Battle Heats UP

                              Here's the Wal-Mart link for those of you who want to fight the crowds. Starts tomorrow morning, 8:00am, minimum of 10 DVD players at each store. Not exactly a new price point, but Circuit City currently has the same unit for the everyday price of $198.

                              http://holiday.ri-walmart.com/?u1=43...rce=Walmartcom
                              "Not Carnegie, Vanderbilt, and Astor together could have
                              raised money enough to buy a quarter share in my little dog."

                              � Ernest Thompson Seton

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