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Are You 23 / D23 - Disney Campaign - What is it?

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  • Are You 23 / D23 - Disney Campaign - What is it?

    This seems like a new project from Disney that Iv'e never heard of. Anybody know more info??

    Are you 23?
    ADMIN NOTE: Please read this thread for full information. The summary is the "Are You 23" campaign is a social marketing effort by Disney to promote and build interest in a new magazine, fan site, and Expo which will launch March 10th, 2009. The Magazine will be published 4 times per year.

    This campaign created a great deal of speculation on what the campaign really meant. We now know that D23 is the name of a Disney fan initiative with a web site, magazine, and fan Expo.

    Disney will charge a hefty $75 for "membership."

    The press release from Disney is now available here: http://micechat.com/forums/industry-...unces-d23.html

  • #2
    re: Are You 23 - Disney Campaign - What is it? (Merged)

    :blink: That's interesting.. I have no idea, but now I'm really curious!

    Comment


    • #3
      re: Are You 23 - Disney Campaign - What is it? (Merged)

      I'm very curious. I'm also not sure I want to be spammed with Disney stuff in my e-mail from now to forever, though.
      Last edited by Wally; 01-08-2009, 12:08 AM. Reason: coherent sentences are better than incoherent ones
      "If we cut the budget are you going to be the one standing at the exit explaining to guests why the ride they just rode is a piece of crap?" - - John Lasseter

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      • #4
        re: Are You 23 - Disney Campaign - What is it? (Merged)

        hmm.. odd there was an ad at Disneyland today with this I was wondering what it was. The web site has Tinkerbell showing up every now and then.
        Everybody's got a laughin' place-
        trouble is most folks won't take the time to go look for it.

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        • #5
          Well, Pixar turns 23 this year.. must have something to do with that?
          Edit-Pixar IS 23.. currently.. that's the only thing I can think of it that could correspond with this.

          Comment


          • #6
            re: Are You 23 - Disney Campaign - What is it? (Merged)

            Am I 23?

            Yes.

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            • #7
              re: Are You 23 - Disney Campaign - What is it? (Merged)

              Aw, I can't even put in my e-mail address
              Good morning, son
              In twenty years from now
              Maybe we'll both sit down and have a few beers
              And I can tell you 'bout today
              And how I picked you up and everything changed
              It was pain
              Sunny days and rain
              I knew you'd feel the same things...


              sigpic

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              • #8
                re: Are You 23 - Disney Campaign - What is it? (Merged)

                I entered my email address since I'm such a curious cat. Wonder what it could be?
                <3 There are a million cupcakes in the world but only one is Cupcake Terror. <3

                I AM THE REBEL SPY.


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                • #9
                  re: Are You 23 - Disney Campaign - What is it? (Merged)

                  Originally posted by Rayangelo View Post
                  Well, Pixar turns 23 this year.. must have something to do with that?
                  Edit-Pixar IS 23.. currently.. that's the only thing I can think of it that could correspond with this.
                  I think if it had something to do with Pixar it would have a Pixar character instead of Tinkerbell. I just want to know if it's for movies or Parks and Resorts.

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                  • #10
                    re: Are You 23 - Disney Campaign - What is it? (Merged)

                    Well, Pinocchio is released on Blu Ray starting March 10 (celebrating its 70th anniversary), but I have no idea where the number 23 fits..

                    That's all I can think of.

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                    • #11
                      re: Are You 23 - Disney Campaign - What is it? (Merged)

                      Wait a minute.. Oddly enough, my older brother turns 23 this year, on March 10th.

                      Comment


                      • #12
                        re: Are You 23 - Disney Campaign - What is it? (Merged)

                        I'm 32... Close enough, maybe?

                        Comment


                        • #13
                          re: Are You 23 - Disney Campaign - What is it? (Merged)

                          Is this like the Jim Carey movie, Number 23?
                          I want my cake back!
                          sigpic

                          Comment


                          • #14
                            Are you 23?

                            Has anyone seen this around the park and does anyone know what this is?
                            Disney has started another viral campaign and it seems they've done a pretty good job keeping mums on it. All the posters say is "Are you 23?" and "March 10 - Disney".

                            Check out the website that's up:

                            Are you 23?

                            It pops up and asks "Are You 23?" then Tink flies in, flicks her wand and a count down clock appears.

                            Any thoughts Mice Chatters?
                            :blink:
                            It may have zippity to do with doo-dah :ccool:

                            Comment


                            • #15
                              re: Are You 23 - Disney Campaign - What is it? (Merged)

                              Disney releasing 23 classic animated films on to Blu-Ray disk/boxed set. That is what the commotion is about lol. Nothing theme park related unfortunately.
                              Last edited by k_peek_2000; 01-09-2009, 10:15 AM.

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